Check out this article published on February 6, 2012 at FergusFallsJournal.com: Keller Williams Opens in Fergus Falls
I am so incredibly thrilled to be part of this team! Allow me to set my modesty aside for one moment . . . WE'RE GONNA ROCK!!! . . . Wow, that felt good!!
Check us out - we are located at 1110 N Union Ave. in Fergus Falls.
Hope to see you there!!
Jon Drews with Keller Williams Realty Professionals
Fergus Falls Real Estate
Monday, February 6, 2012
Wednesday, February 1, 2012
A Question for Sellers in Today's Housing Market
Here is the question: Is today's housing market best described as a price war zone or - a beauty contest? It is both! We still have a strong supply of inventory and, unfortunately, some of that inventory falls into the bank owned/short sale* category. Enter the price war zone!
* Just a quick explanation of the terms: a 'bank owned' property is a property that has gone through the foreclosure process - the bank 'gets the house back'. The problem with this is banks don't want to own houses and will drop and drop and drop the price until the house is sold. Good for buyers but bad for competing sellers. 'Short sales' are still owned by the individual but the individual has made appeal to the bank and the bank agrees to let the property sell for less than the existing mortgage balance. This is also great for buyers but tough on competing sellers.
What is a seller to do? Stage, repair problems, stage, clean until everything sparkles, stage, de-clutter and stage. Seriously!! And to do that I strongly recommend utilizing the services of a professional or team of professionals including painters, handymen, and staging experts.
When I'm working with a new seller I almost always have a staging expert review the property to make suggestions. Some recommendations are as simple as re-arranging furniture or opening the view to a window or clearing a counter top of extra items. Sometimes we might suggest re-painting a room, cleaning or replacing floor covering, or replacing a cracked or fogged window unit. Very often we can transform a wallflower into an absolute beauty queen for just a few hundred dollars. That is money well spent when your house sells faster - and for more money.
The goal is to transform the property to show its absolute best!
Let's face it, we live in our homes - we get used to things being where they are - we put up with the dingy paint or the piles of clutter. It is our 'home' - it is comfortable - let the new buyers take care of that stuff after the sale. Right? . . . WRONG!
If you are committed to selling your residence, you need to SELL your residence! It has to look its absolute best - more importantly, it has to look better than everything else - you are in a beauty contest!
Cracks, blemishes, nicks and chips need to addressed. Fogged window units need to be replaced. Clutter needs to be eliminated. Even the air in your house - it needs to be fresh and inviting!
Everything about your house needs to scream out, 'Look at me!' Sellers will pass in a heartbeat on a house that looks like work, feels messy, or smells grungy. The house has to welcome the prospective buyer from the moment they pull up to the curb - and it has to continue to invite! The house must be in top form - competing with every other house on the market - until something magical happens. The buyers need to feel that house becoming something very special - a home - but not just any home, their home!
Jon Drews, Associate Broker with Century 21 Vista, Inc. - selling Fergus Falls Real Estate smarter and faster for YOU!
What is a seller to do? Stage, repair problems, stage, clean until everything sparkles, stage, de-clutter and stage. Seriously!! And to do that I strongly recommend utilizing the services of a professional or team of professionals including painters, handymen, and staging experts.
When I'm working with a new seller I almost always have a staging expert review the property to make suggestions. Some recommendations are as simple as re-arranging furniture or opening the view to a window or clearing a counter top of extra items. Sometimes we might suggest re-painting a room, cleaning or replacing floor covering, or replacing a cracked or fogged window unit. Very often we can transform a wallflower into an absolute beauty queen for just a few hundred dollars. That is money well spent when your house sells faster - and for more money.
The goal is to transform the property to show its absolute best!
Let's face it, we live in our homes - we get used to things being where they are - we put up with the dingy paint or the piles of clutter. It is our 'home' - it is comfortable - let the new buyers take care of that stuff after the sale. Right? . . . WRONG!
If you are committed to selling your residence, you need to SELL your residence! It has to look its absolute best - more importantly, it has to look better than everything else - you are in a beauty contest!
Everything about your house needs to scream out, 'Look at me!' Sellers will pass in a heartbeat on a house that looks like work, feels messy, or smells grungy. The house has to welcome the prospective buyer from the moment they pull up to the curb - and it has to continue to invite! The house must be in top form - competing with every other house on the market - until something magical happens. The buyers need to feel that house becoming something very special - a home - but not just any home, their home!
Jon Drews, Associate Broker with Century 21 Vista, Inc. - selling Fergus Falls Real Estate smarter and faster for YOU!
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